Articles
Sell It Differently.
The latest online shopping craze has a unique twist. Instead of sitting in front of a web browser or flipping through items on a smartphone, millions of Chinese consumers are obsessed with live-stream shopping. ShopShops employs real people to go int... »
Why Smile Direct is On...
Recently, Smile Direct Club (S... »
Perseverance of Belief...
In the 1980s, Ross and Lepper ... »
Groupthink.
It’s no secret that I am not a... »
Books
What You Can See.
Advertisers wasted $5.8 billion last year on digital ads that were viewed by bots and fake accounts. According to the Association of National Advertisers and fraud-detection company White Ops Inc., “Ad-fraud schemes have quickly risen and been ... »
The Ritz-Carlton Custo...
If you’ve been hanging a... »
What We Don’t Kn...
During the American Civil War,... »
The Life Unlived.
Adam Phillips is a brilliant w... »
Journals
Ask Better Questions.
Most small business owners are used to giving answers, not asking questions. If you followed around some of the world’s top CEOs and leaders, you would find the exact opposite is true. The best leaders are great at asking questions, so that the... »
Driven by Emotion.
From a recent Kiplinger editor... »
What They Want.
I returned from a great meetin... »
Tact and the Sycophant...
At lunch this weekend, my 10-y... »