– DUSTIN BURLESON, DDS In this month’s Harvard Buiness Review, Jordan Etkin and Cassie Mogilner take a look at one of my favorite pet peeves, multitasking. Years ago, when I was involved in the hiring process and actually read resumes, (we have a much more sophisticated system for seeking out great talent now) nearly every applicant listed the word “multitasking” as a job strength. If you’ve hung ... »
How do you pay attention to Feature Search Trends in our industry? If you’re not asking your patients exactly what they searched for when they found your practice on Google, now is the time to get serious about monitoring precisely what features and benefits patients are looking for when shopping for a pediatric dentist or orthodontist. Research out of the Bauer College of Business in Houst... »
The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results, is a neat little reminder to focus on the one thing that can make everything else easier or unnecessary, moving forward. It’s a great book for achieving maximum results in your life, both personally and professionally. It’s written by two great business minds; one who built Keller Williams Realty and the other who coa... »
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